Sprinkles Ice Cream Debuts Willy Wonka-Style

The thinkers at Sprinkles are coming up with some pretty clever marketing. A few weeks ago, Sprinkles had Dallas abuzz about its cupcake ATM, from elected officials to TV personalities:

Tomorrow, the Sprinkles ice cream store opens at the Plaza at Preston Center — and it’s got a surprise up its sleeve:

Golden tickets will be randomly hidden inside 10 ice cream pints sold! Celebrate opening day with your chance to win one of ten $100 Sprinkles gift cards!

Can’t wait to see tomorrow’s Tweets proclaiming, “I’ve got a golden ticket!”

By Rick Lopez Aug. 15, 2013 | 1:00 pm | 4 Comments | Comments RSS
  • Margaux

    Should we/can we go tomorrow for “research?!” Pretty please!

  • Elizabeth Ygartua

    I second that plea.

  • Sarah Bennett

    We just might “scoop” the competition. muahaha #badpuns

  • MGBHStar

    I wish the Baskin Robbins was still open. No need of $5/scoop ice cream.

    FRIEND, FOLLOW, AND SHARE US
    Classifieds - This Just In
    SEARCH OUR SITE
    THIS MONTH’S ISSUE